Hello from Montreal: A Chat with André Giroux - Owner of Ça Roule Bicyle Rentals

I had thoroughly enjoyed my guided bicycle tour withevery tour.
Ça Roule and Bruno, a licensed city guide fromHis customers come from all over the world including
Guidatour, really introduced Montreal up close to us.the USA, the rest of Canada and a wide variety of
And my own independent explorations of the bicyleEuropean countries. Even Australian, Korean and
trail along the Lachine Canal introduced me to a side ofJapanese travelers rent muscle-powered equipment
Montreal I had never been exposed to. After returningfrom him and many of his clients are referred by
my bike after a full day of exercise I wanted to findhotels and the Montreal Tourist Office. In addition he
out a bit more about who is behind this operation,also offers bicycle repairs and some of his repair
Ça Roule, or Montreal on Wheels, as it is known inclients are part of the 3500 permanent residents that
English.now live in Old Montreal, or employees that work in
Montreal, by the way, is a fabulous city to explore byOld Montreal and commute there by bicycle.
bicycle. The Old Port area, the bicycle path networkÇa Rule has six staff members: two bicycle repair
along the Lachine Canal and alongside the St.technicians and four tour leaders. Recently he has
Lawrence River, as well as the islands of Ile St.started to collaborate with Guidatour and both
Hélène and Parc Jean Drapeau in the St.companies combined have developed an Official City
Lawrence are eminently bikeable. Of course the trailTour By Bike that is led by a licensed tour guide. This
network on Mont Royal also adds some interestingmorning I participated in this official city tour and in my
terrain for cycling enthusiasts and many of Montreal'sopinion exploring a city by bike has to be one of the
quaint neighbourhoods lend themselves perfectly to bebest ways of discovering a new place.
discovered en vélo. Montreal was actually votedIn any northern country, the bicycling business is
the number 1 city for bicyclists in 1999 by Bicyclingseasonal, and the high season at Ça Roule goes
magazine.from May to October, sometimes stretching into
Ça Roule is a Bicycle Rental and Touring ShopNovember, depending on the weather. During the
located on the harbourfront boulevard at 27 De Lawinter André works on updating the website and
Commune Est. André Giroux, the owner, createdpreparing the strategies for the next business years
this company 12 years ago. He originally studied lawand last year he had a chance to go to Florida for 3
and spent 7 years as a lawyer, specialized in litigationweeks. During the summer the shop is very busy and
and legal consulting for large real estate developers.André and his staff members work very hard,
As an avid sports person, André plays hockeybut he tries to go out bicycling himself in the evenings
and tennis and he really enjoys cycling and in 1994 hebetween 7 and 8 pm. He loves to cycle over to
decided to open a small rental store that initiallyMontreal's islands: Ile St. Hélène and Jean
focused on renting roller blades, a big craze in the midDrapeau Park.
1990s. His original stable of equipment also included 12André also pointed out that Ça Roule is able
bicycles. In the meantime his fleet has grown to moreto offer customized bicycle tours. One time a group of
than 70 bicycles which include touring bikes, tandems,people asked to start a tour on top of Mont Royal. So
trail bikes, electric bikes and electric scooters. His storehe rented a cargo van and carted several bikes up to
also rents kids trailers and child carriers.the top of the mountain so the tour group could start
I asked him what the name "Ça Roule" actuallytheir ride at their intended starting point. All sorts of
means and he explained that this French phrase literallyspecial assignments can be done, they might just
means "it's rolling", but is generally understood as "it'srequire a bit of notice to organize.
going well", "it's running well". He explained that his storeWith all this exercise I was ready for a very solid
specializes in customer service, his staff isdinner, so I thanked André for his time and for
knowledgeable, and they are available to provideputting on the Official Guide City Tour, one of the best
advice on all sorts of biking activities in and aroundways of getting to know the city and continued my
Montreal. Everyone gets outfitted with a city-wideexplorations of Montreal on this Canada Day.
cycling map and a free bottle of water is included in