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The Game Is the Name

Shakespeare could wax poetic about it dared to have the fortitude to allow
'What's in a Name?' because he didn't an Indian to play for them. Since then,
have to contend with sports mascots ... Sockalexis has been recognized as being
It's the politically-correct issue in as much of a pioneer for minority
America that refuses to subside. I involvement in major sports as the great
consider myself to be an enlightened Jackie Robinson was fifty years later.
cyberbeing, but I contend there are just Yes, the team uses a caricature of a
some topics that blur the bigger picture Native American as its logo now. In fact,
of an ethically responsible society, and Chief Wahoo is perenially one of the
complaining that mascots can be degrading hottest-selling logos on sports
is near the top of the list. merchandise. It far outsells the NHL's
A quick check of Webster's Twentieth Columbus Blue Jackets orginal logo, which
Century Unabridged Dictionary defines is honoring the valiant Ohio battalion
'mascot' as 'any person, animal or thing that fought so honorably in the Civil
supposed to bring good luck by being War. We haven't heard historical
present.' So, it would seem that a team societies from that great state howling
mascot is an honorable title. Most with indignation that this is done by
mascots in American sports had their putting a green insect in a Union
origins in the early 1900s. Back then, soldier's uniform. Instead, the odds are
teams fumbled around with quaint they're pleased that more of the North
monickers until they gradually realized American public has become aware of the
the tremendous marketing value they Blue Jacket history than ever before,
carried. The New York Highlanders became just as the Cleveland Indians can keep
the more regionally-identifiable Yankees, alive the memory of Sockalexis.
for instance, and the Chicago Cubs took Some protestors say Chief Wahoo has
their nickname so newspaper editors could 'shifty' eyes and that makes him even
more easily fit it into headlines. more demeaning. I, for one, never drew
Distinguished symbols like Tigers and that connection, but if anyone else did,
Giants appeared. Unique features like why wouldn't they be laughing and
White Stockings and Red Stockings evolved demeaning the Oklahoma University
into the more headline-friendly and Sooners? After all, that term originally
spelling-special White Sox and Red Sox. implied cheaters getting a jump on
One of the earliest attempts at humor in staking claims to land being opened for
mascot-anointing was made by the Brooklyn settlement.
nine of baseball's National League. Urban There are many more examples. I simply
legend wasn't a known phrase back then, don't see Native Americans being unduly
but it fairly describes the allusion to isolated in this context, and no one else
fans who 'dodged' trolley fares to get a involved is feeling belittled.
free ride to Ebbetts Field and watch the The Washington Redskins originated in
game. Those 'bums' were called Dodgers, Boston, home of baseball's Red Sox and
and their favorite team became christened Braves in the 1930s. They were also
as such. called the Braves back then, because they
Ironically, that drift toward the played in that team's stadium. However,
whimsical --- probably intended to when they wound up getting better terms
portray sports in its proper context as a to locate in Fenway Park, they didn't
divertissement of life --- may have been want to confuse the paying public by
the root of indignation two generations being Braves but playing in the Red Sox
later. stadium. Their solution made sense: they
The social upheavals of the 1960s and incorporated references to their origins
early 1970s were certainly justified, in and their new game site by changing their
my view. Civil rights needed to come to name to Redskins. The logic apparently
the fore, and the resultant improvement didn't register with enough fans, though,
in how all peoples were perceived was a and the team soon exited to the nation's
great step forward for mankind. Still, capital.
there's a difference between significant The point here is that the Redskins name
awareness and pedantic perception in any wasn't derived as a slur, but as a
movement. Thus, in my view, when certain facilitation to distinguish the team's
Native Americans first raised the mascot new --- albeit transitional --- home.
controversy in headlines of the time, the Furthermore, to be fair, the Redskins
attention afforded was only due to its organization has only used a noble image
being sucked into the backdraft of as a symbol of the name. Washington DC is
searing human rights campaigns. one of the most liberal cities in North
Personally, I've always thought the issue America, with its population's majority
had as much relevance to their legitimate consisting of minorities. The connotation
concerns as bra-burning did for women's of that nickname being demeaning, as in
rights. the Cleveland Indians case, just doesn't
Think about it. Native Americans aren't emerge from its context.
alone in being designated as mascots. In My impression, then, remains that the
accordance with Webster's Dictionary mascot controversy has its sole value in
definition, other persons given the the publicity it gives those
distinction include the Irish (University organizations who are raising it. Pro and
of Notre Dame) and Scandinavians college sports are more visible than ever
(Minnesota Vikings). Both of these ethnic in the USA, and what better way is there
groups endured their moments of to affix one's organization to higher
discrimination in the annals of American 'page rankings' than making headlines in
history, too. So far, neither has mounted the Sports section of newspapers and
a protest about being characterized as a broadcasts?
good luck symbol for a sporting The matter isn't going away anytime soon.
organization. Now the NCAA --- college sports'
Don't even try to broach the 'caricature' governing body --- has decreed that any
argument as a reason why the Native university with a Native American mascot
American situation is different. Perhaps can neither host a championship event nor
Notre Dame uses a leprechaun logo now, use their mascot in any championship
but the term 'Fighting Irish' was a clear event. Some schools have successfully
reference to barroom brawlers, a been granted exceptions, which makes even
stereotypical low-life trait at which less sense to me. Does this mean that
immigrants from the Emerald Isle were Florida State's Seminoles, for example,
perceived to be quite proficient. As to are less demeaning to Native Americans
the Scandinavians, there is no evidence than North Dakota's Fighting Sioux (a
that even one Viking was ever so dim as traditional college hockey power)? How
to go into battle with a set of heavy hypocritical is that? If they're
horns on his helmet; why would any contending that degrees of discrimination
warrior charge into a kill-or-be-killed exist due to local circumstances, then
scenario wearing anything that could they're admitting to a targeted
directly impede his ability to win? (The sensitivity beyond society's pale, which
image of horns came from priests' is discriminatory in itself. How can such
drawings of Viking attacks, attempting to a position be rationalized with a clear
equate them to the Devil incarnate, and conscience?
it was Wagner who popularized this image Mascots, no matter how commercialized,
when he staged his epic Ring of the are still nothing more than whimsical
Niebelung.) symbols. Society as a whole understands
Cleveland's baseball team sorted through that, just as it realizes the stylized
a number of mascots in their early days. violence in Grimm's Fairy Tales leaves no
'Spiders' just didn't have that je ne lasting scars on the psyches of children
sais crois of marketing sizzle. They were who innocently absorb them. Those who
the 'Naps' for a while, in honor of their claim to the contrary only risk
star player-manager, Napoleon Lajoie. So, trivializing themselves and the
when they finally settled on 'Indians' in credibility of their greater cause.
correlation to one of their first star Nowhere in the country do such topics
players --- Louis Sockalexis, a Native remain in a lighthearted perspective more
American --- the monicker may not have than in Orofino, Idaho. That's the site
begun as a tribute to him, but it has of the state's mental hospital. The local
since memorialized his legacy. The high school's teams are called the
evidence indicates the term was Maniacs.
derogatorily applied to all members of No one protests, unless the teams don't
the Cleveland team in the 1890s because play hard.




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